In this episode, Jim and Tyson interview Chris Homer, a legal marketing expert. They will go over legal marketing strategies and the main topics and concepts of his firm’s book “Online Law Practice Strategies: How to Turn Clicks Into Clients”: the importance of legal branding, referrals, networking, growing leads and more key concepts to help you grow your business!

Chris Homer is the legal marketing expert in GNGF (https://gngf.com/), a legal marketing agency. Their main focus is to educate and empower lawyers to grow their business. They deliver CLE’s, they have webinars and books, etc.
The Book: https://gngf.com/learning/our-book/
Get 50% off the book: Use the code maxlaw50

Exciting news! We have decided to have our very first Max Law Conference here in St. Louis in May, 2018. The venue: St. Louis University School of Law: Our Alma Mater. We are starting to line up speakers and it is going to be a great day and a half. Listen to the episode and get informed! We will have awesome speakers!

Hacking’s Hack: Concentrate more with noise reducing headsets and music that helps you relax! It will help you focus!

Chris’s Tip: Constantly Google yourself. Look up what people say about you and be aware of what’s out there. Focus on fast load time on mobile. Key.

Tyson’s Tip: Set up your content calendar. If you need a sample email us and we will send you a sample. If you can get organized by January 15 for the rest of the year, you are going to have a head start against all these other firms.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson are one on one. First they will discuss about the podcast’s success this year. Then they will interview each other, check in and talk about where their practices are and what they have learnt since they started; going through their changes, successes, failures, achieved goals and struggles.

Exciting news! We have decided to have our very first Max Law Conference here in St. Louis in May, 2018. The venue: St. Louis University School of Law: Our Alma Mater. We are starting to line up speakers and it is going to be a great day and a half. Listen to the episode and get informed! We will have awesome speakers!

Hacking’s Hack: An episode of The Tim Ferriss Show: https://tim.blog/2017/12/20/terry-crews-how-to-have-do-and-be-all-you-want/
Terrific conversation. And in this episode they recommended a book.
How to Stop Worrying and Start Living, by Dale Carnegie.
https://www.amazon.com/How-Stop-Worrying-Start-Living/dp/0671733354

Tyson’s Tip: Go back to the basics. Write 10 letters to 10 people and tell them how much you appreciate whatever they have done for you in 2017. That’s it.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson interview Bill Ellis; a branding expert and a Go Giver coach! They will go over his journey as an entrepreneur and a coach and he will share with us his valuable insights about branding and how it can improve our business.

Bill’s site: http://brandingforresults.com/
If you want to contact Bill: [email protected]

Hacking’s Hack: A podcast. https://mastersofscale.com/
Masters of Scale is an original podcast hosted by LinkedIn Co-Founder and Greylock Partner Reid Hoffman showing how companies grow from zero to a gazillion. The series unfolds like a music-infused detective story as Hoffman tests his theories with famous founders. Masters of Scale is the first American media program to commit to a 50-50 gender balance for guests.

Bill’s Tip: “Why are you creating roadblocks that don’t yet exist…” If you are starting a new practice as a young attorney, don’t start creating issues that do not exist. Take what comes in and deal with it as you go and it will work out fine.

Tyson’s Tip: Something William Eadie talked about in our last episode. https://serpbook.com/. It allows you to track your keywords for your website. Incredible.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson interview Wayne Pollock, the founder and CEO of COPO Strategies, a niche practice! Copo Strategies helps attorneys and clients make those clients' cases in the Court of Public Opinion. They will go over his experience in public relations, his actual practice; marketing, strategies and different challenges.

The Firm: https://www.copostrategies.com/
The blog: https://copocetic.com/
About Chris: https://www.copostrategies.com/wayne-pollock

Hacking’s Hack: If you are a great Gmail user, check out INBOX. Lots of great functions and tweaks. https://inbox.google.com

Wayne’s Tip: You are your brand and your brand is you. You always need to be cognitive of what you are doing from a business perspective, a marketing perspective of your brand. And match your brand with who you are and the services you provide.

Tyson’s Tip: Inspired by William Eadie. Go to a service like MOZ (https://moz.com/) and plug your website and see how are you ranking. Find high volume keywords and attack those words in your content and marketing. It will give you traffic.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson have Chris Nicolaysen as a guest. He will tell us his amazing story becoming a lawyer and his journey going solo and building his firm. Also, they will go over the struggles and pros and cons of running a successful multi practice firm.

The Firm: https://www.springslawgroup.com/
About Chris: https://www.springslawgroup.com/bio/estate-planning-family-law-attorney-christopher-m-nicolaysen.cfm

Hacking’s Hack: A simple one. Post pictures of your happy clients, have them in your conference wall. A very powerful tool.

Chris’s Tip: A book. The Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy by Jon Gordon
http://www.theenergybus.com/

Tyson’s Tip: A reminder: get you holiday cards out now! Clients and referral partners will appreciate it!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson continue the interview with attorney David Ward, owner and president of the David Ward Group and the Attorney Marketing Center. David will share his expertise with and and together they will go over marketing strategies that you should and shouldn’t do. Great takeaways as always!

https://www.attorneymarketing.com

This is the second part of a double episode! If you haven’t heard the first part, make sure you go back and listen to that one first: https://maximumlawyer.com/podcast/episode-70-ft-david-ward-attorney-marketing-part-1/

Hacking’s Hack: A LinkedIn Hack! When you get a request in LinkedIn (and people seem normal) accept them and ask them how can you help. See why did they connect with you through linkedin and see in there is anything of value that you can do for them.

David’s Ward Tip: Simple. The result of years of practice. Commit to 15 minutes a day for building your practice. Put it on your calendar on advance. Schedule it and be consistent.

Tyson’s Tip: Find areas in your practice where you can educate your clients.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson interview attorney David Ward, owner and president of the David Ward Group and the Attorney Marketing Center. They will go over his career, the evolution of marketing throughout the years and discuss about different marketing strategies.

How to get more clients and increase your income

This is the first part of a double episode! Next week, don’t miss the end of this interview with more tips, techniques and insight from this awesome guest.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson interview attorney Michael Liner, the founder of Liner Legal LLC., a social security disability practice. They will go over his practice, struggles, strategies, marketing and objectives.

Michael’s firm: http://linerlegal.com/

http://www.nadr.org/

Hacking’s hack: A movie! The Founder.
The story of Ray Kroc, a salesman who turned two brothers' innovative fast food eatery, McDonald's, into the biggest restaurant business in the world, with a combination of ambition, persistence, and ruthlessness.
http://www.imdb.com/title/tt4276820/

Michael’s tip: If you are thinking about marketing, focus con where your clients go. Intersect with them in actual daily life.

Tyson’s tip: An app to make videos, film and edit really quick.
https://itunes.apple.com/ar/app/filmmaker-pro/id1082956994?mt=8

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

In this episode, Jim and Tyson interview Tom Copeland, the marketing director with Craig Goldenfarb, a very successful plaintiff attorney in Florida. They will go over Tom’s career, his role at the firm and his marketing strategies.

Craig’s firm: https://www.800goldlaw.com/

Check it out! http://www.sevenfigureattorney.com/

Hacking’s hack: A book! Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit, by Joe Paluzzi.
And their blog! http://contentmarketinginstitute.com/blog/

Tom’s tip: A book! Outliers: The Story of Success, by Malcolm Gladwell.

And anything about Seth Godin! https://www.sethgodin.com

Tyson’s tip: Also a book! Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials), by James C. Collins.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!
You can also go to https://maximumlawyer.com/ or, if you’d prefer, email us at: [email protected]

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.