Today we’re excited to share a presentation by Tyson Mutrux from MaxLawCon 2021! Tune in to learn more about what to do from this point forward.
Tyson always wanted to be an attorney, but when he was younger he didn’t think it was possible. Neither one of his parents graduated from high school and money wasn’t something they had a lot of. His dad and mom both worked two jobs and taught him the value of hard work. As a mechanic, Tyson’s dad knew how grueling manual labor can be, so he intentionally wouldn’t let him work on cars so that he wouldn’t follow in his footsteps.
1:08 gotta get your mind right first
4:20 you should be finding out that one thing
9:24 implemented traction
13:16 those are the steps that we’re taking
16:09 systems, systems, systems
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Transcript: Where Do We Go From Here with Tyson Mutrux
Speaker 1
In today’s episode, we’re sharing a presentation from Max law con 2021. Keep listening to hear Tyson metrics as we share his talk. Where do we go from here? You can also head to the maximum lawyer YouTube channel to watch the full video. Now to the episode,
Speaker 2
run your law firm the right way. This is the maximum liar, podcast, podcast, your hosts, Jim hacking and Tyson metrics. Let’s partner up and maximize your firm. Welcome to the show.
Tyson Mutrux
Where do we go from here? Who learned something over the last couple of days? Three days? Yeah, who learned a lot over the last few days. That’s a drain out of out of a firehose. So I want to talk about and I’m gonna bring a couple of people up. But I want to talk about really kind of how to take all of that that’s out here, and just kind of condense it down. Because we all have been to these conferences where you learn a bunch of stuff, and then you leave, and you do nothing with it. Because there’s just, I mean, just so much going on, we all understand that. So I want to encourage you, you gotta get your mind right first, before you start to implement all these things. You don’t want your teams to kill you, right? You don’t want to go back and say, We’re gonna do this, this, this, this and this. And then in six months, your team hates you, and you’re changing things. Okay? So I really think you need to take some time, get your vision together. And the way I put it is I look 30 years into the future, try to, you know, no one can really do that. But you can try and you visualize, where do you want to be in 30 years? And I wish Stephen left cop was here. And I’ve had this conversation with a few of you. But we had a conversation about a year ago. And I was asking him like, hey, like, what time? Do you get up in the morning? At whenever you’re 65? Right? Like, okay, what do you eat for breakfast? You know, who’s there with you? Are you still married? You know, all these things? Do you have grandchildren? You know, are you playing with your grandchildren? Are you going to their games, and really thinking about those things? Because it’s really, really, really, really, really important. Once you’ve gotten that down, once you’ve actually taken the time to think about that, right? I want you to think of a product goal. Okay. And I know Jay kind of talked about it, there’s a lot of there’s lag indicators, lead indicators, there’s a lot of things that people call them, but I call it a product goal to adjacent cell calls it Amelia talked about Jason silk. And if you’ve not read that book, you should definitely read his book is great stuff. But you need to set a goal for yourself. Okay, you just set a goal for yourself over the next quarter. Okay. And, you know, the great thing is, you can actually set a goal for yourself by the end of the year. Okay. Think about that you’ve got it’s now October, you’ve got November and December. And you can knock out some really cool goals over the next couple of months, right? You want to pick that? Right? Once you have picked that, you now have to figure out the things that you need to do to meet that goal, right? It’s really simple. There’s all these things that you’ve got these ideas, but you got to pick that one thing to implement. What’s that one thing that you can pick to implement, that’s going to radically change your practice. Don’t go and try and do all of these things. Take the one the most important one, that’s going to make a difference in your firm, the most important one. And then after you’ve done that one, move on to the next one. After you’ve done that one, move on to the next one. After you’ve done that one. Move on to the next one. Jeff Jones, are you here? You’re not here. I didn’t think you were jet. And I’m gonna call them out. And I told him I was gonna call him out. So Jeff was on a hot seat in the guild in it was February 9 of this year. And he wanted to start building out systems. Okay. And that was I think 32 weeks ago, and he on his hot seat on the the other day, that’s still not built on a systems, right. And my point to him was, if you had built that one system a week, you just picked out just just one little system spent a little bit of time each week, he would have had 32 systems in place. Right. That was his process goal that he should have been focusing on. And he promised by the end of the conference, he will have the Table of Contents. I bet he will. But that’s what he should be focusing on. That’s what you all should be doing. You should be finding out that one thing. Pick it and focus on it. Brooks, you promised me you’d come up here. So come on up here. So I kind of liked the seating thing. So let’s do the seating thing. I liked it. I got a microphone up here. So I asked you, hopefully you’ve got a vision because I didn’t ask you about your vision. But oh, yeah, absolutely. Do you ask you’re up next. So have you thought about your vision? My vision, your vision for the future? Yeah, I
Speaker 4
think I want to go home at four. I want to play with my kids. I have a three year old and a one year old and a baby on the way. I love my wife. One of the things that you hit on because maybe yesterday in your speech cuz like, I don’t necessarily want to scale to some grand, huge thing. I want to have a wonderful house and a wonderful family and come home and play with my kids and have a good team and take care of the 100,000 people in the rural areas that kind of surround my town.
Tyson Mutrux
Very cool. By the end of the year, what’s one goal you want to accomplish? Just one
Speaker 4
need to hire an associate? You didn’t ask me that question. You said what my vision is my wife said,
Tyson Mutrux
I’m getting to I’m getting to it. So you want to hire an associate? What are the things that you need to do on a daily or weekly basis to make that happen? By the end of the year?
Speaker 4
I gotta come up with a job description. I got to probably make an appointment with Jay Henderson. I got to list the job description, find out places to list it, find a few quality candidates, probably interview some people, interview people, and maybe do the three step process that Jay was talking about today.
Tyson Mutrux
Perfect. And do you put this on your calendar yet?
Unknown Speaker
I just came up with it a minute ago.
Tyson Mutrux
I know. Are you going to put it on your calendar? Yes, sir. Whenever you commit to it, put it on my calendar. And we’re hiring especially right now as we’re talking what time of day is usually best for you.
Speaker 4
This is our conversation all the freaking time in the guild, by the way, just let’s put it on the calendar. Put it on your calendar do you put on your calendar?
Tyson Mutrux
I’m gonna make you commit to it though.
Unknown Speaker
When am I going to put on the calendar when we’re going to
Tyson Mutrux
call it Shaima day? Is it going to be what day of the week are you going to work on?
Speaker 5
Every Wednesday afternoon? Okay, what time? Three o’clock? Okay. No, actually, better.
Speaker 4
I should do it in the morning. But some of the brain actually works. I’ll do it at 10 o’clock every Wednesday 10 to 11.
Tyson Mutrux
Absolutely. Perfect. That’s it. Right. So by January 1, you’re gonna have a new associate. Is that right? Yes, sir. Okay, your first round of applause?
Speaker 6
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Tyson Mutrux
Bill you Mansky. You’re up next. The loud threads right vision. Got it? Yep. What is it?
William Umansky
So, you know, this came in from Las Vegas. I can’t we’re days in Vegas, which is insane. It’s actually five days in my 22 year old son had his first Vegas trip with a bunch of guys, all my college buddies came in for this trip and why this is important about this conference. And what this conference reinforced me was David freeze comment. Remember David freeze from the beginning, and I had lunch with him. And I don’t know how many of you caught this. But it was really, really cool, at least for me was you can talk about tactics all day long. You could talk about tactics all day long. But if you don’t have vision, you’re not going to have the willpower to get the tactics done. Actually, like Jim, you know, you said Jim, you said you’d sit up here and go do the homework and sit in the couch and do the homework. I don’t want to do that homework. I had the vision. You want the next question about the vision? Yeah. So the vision that I have is we implemented traction in our program EOS and that was to empower the attorneys, pay them more, pay the management team more, pay the intake people more I kind of bitch because I’m like, Damn, I’m making less money this year, but I’m freer than I’ve ever been before. So two weeks ago, I flew to file mine just to support Ryan McKean, J. Ruane Bill Colangelo and to support them to support these influencers and come here and speak which was great. I kind of made some mistakes, but I enjoyed speaking and live right. Yep. So my vision is is to continue to be outside of my business. I didn’t check any emails. The only time I checked my slack for the number of signups that I have, which I’m maniacal, how many did we sign up? How much money did we generate? I have not done that in eight days, eight days. I’m really emotional about that. Because the only time I didn’t is the guy that’s sitting up there as a competitor of mine in Orlando, Joel leopard, who’s like, we need to raise our prices. And I was like him. And he looked at my slack, because I looked at it like right before he came on, like, appreciate we raised our prices, I had to verify and like we did, we had it so But beyond that, I didn’t look at everything. So my commitment is other than our level 10 meetings or management meetings that we have weekly, is I don’t want to be involved with sales, intake, management, nothing. All I want to do. And I told you, this is a more vulnerable. Now I have this tough guy exterior, but I’m pretty vulnerable. I mean, everyone who knows me is like, Oh, you’re really not that tough, right? So is I have a lot of friends that I support. And I want to help them build their businesses. But I also want to be vulnerable enough to know to ask them for help. And I’ve done that, like with Seth Price, who have known for 11 years, I’m not his client. And I have a great company that works for me, but I want to scale more and build more. So you know, asked him for his help in a very vulnerable way, actually. So I just want to be here. We’re gonna ask the steps. I’m gonna ask
Tyson Mutrux
you, what’s your one goal that you want to accomplish? Absolutely. Miss capper. So by the end of the year, what do you want?
William Umansky
I don’t want to be involved with any daily activity, knowing what the Signups are, I want to just weekly meetings, I get the reports. But beyond that, if there’s a problem I need to step in, but I have other people that can step in. And by January 1, I don’t want to be involved with at all and I don’t need to have an inode or a calendar. I’m driven to that I think about all the time and going to his conferences and making those decisions and actions just keeps me motivated to do that.
Tyson Mutrux
Yeah. And if the calendar doesn’t work for you don’t need it, right. I mean, if you if you’re driven by that you’re driven by your vision. That’s what you want to do, then that’s great. It sounds like you’re still in the works of getting this done. What do you need to do between now and the end of the year? It actually makes sure that that happens, though. So we’ve
William Umansky
implemented traction. Yep. And really, it’s not what I need to specifically do. It’s more about my mindset, okay, because we have meetings, we have department heads, we have an org chart. You know, Greg Goldfarb, you know, he obviously runs a great firm, and I don’t go to see him speakers, I went to his firm, and he showed me his entire firm. And he gave that speech, he gives it in different ways. But he knows how to an organization and is not in day to day. And that struck me. But it’s a mindset thing. So for each of you like out there, as you’re trying to exit your business, I’m telling you, that’s the hardest thing to do. But you can’t work on those building relationships with other people. I’m not talking about having the willpower to, I’ll go to lunch with him. And we’ll get a case in the neighborhood. I like doing that. But if I’m doing that every day, I’m still in the business. There are other people’s we hired an attorney marketer. We have a business development person, a pie marketer, Jeff, we had a hire PM, we fired a PR marketer hired someone we’re training them. So those are the steps that we’re taking. I don’t even want to Rainmaker anymore about get cases in by naturally been loving and giving to other people. But I don’t want to have to go to three lunches a week, set up 100 people meeting that I want out totally. And yet, I still want to build my business.
Tyson Mutrux
I love it. You have it. You have that vision. It’s perfect.
William Umansky
Yeah. And coming here and listening to you guys, and Jim and Seth price. So does everyone know Seth price? So I’ll tell you said on blue shark. So he came to me, obviously, like, we had a private meeting, because I’m like, Listen, I don’t want to ruin my friends. I want to come to you want to sign up with you. But you know, my friends running my SEO. He’s like, he does this for a couple of reasons. But generally, he’s like, Well, you need to get him. I’m not really running day to day. I know this consciously. But to hear him say it to hear him say I’m out of my digital business. I’m in the conferences, meeting people talking to people. I’m in a great space. That’s what I do best. That’s pretty amazing. So that was motivational. And you are amazing. And Jim’s amazing. And all you guys hear the smoke are amazing and learn so much from each of you.
Tyson Mutrux
Thanks, man. Thanks, man. All right. So Bill’s a long talk or something I can climb bounce up here. You’re good. Does anybody have their one thing that they’re going to focus on their one goal that they’re going to focus on before the end of the year? Anybody not have it yet? I don’t expect you all to have it by now because you have not gone through all the vision work yet. So spend a lot of time on that vision work over the next few days. Then pick out the things you need to focus on pick out your product goal, then pick out the process goals. It’s really really important. Right? I’m waiting for Jimmy Jimmy is and we’ll say our goodbyes. Are there any questions? Anything you want to ask about? Oh, oh nice might have, I have actually a goal, my big time vision, you don’t have vision, you don’t want big time vision, actually, in the next 10 years, I want to be a $10 million business is what I want to be. That’s where I want to be. It’s going to take a lot of cases to get there. But that’s that’s it. I was waiting for that question. I knew it was gonna come. Bill, you say $10 million business, but you’re
Tyson Mutrux
also using other businesses to get more just Yeah, business. Yep. And I’m not talking to like selling like one big case. I’m talking about consistent consistently. What are you going to do between now and January one to get that done? Oh, very good. Very good. I actually have not thought about between now in general one, what I’m going to do about when it comes to the conference, I will tell you on a daily basis, my team can tell you on my calendar, I have every single thing that I need to do. So if I look at next week, so I actually have here my team recording Record Video System System systems, nine o’clock. I’ve got that for actually two hours. I work on that for two hours. And that’s on Thursday. I’m actually just actually this is this Thursday, right? I’ve got my emails on there, right? I’ve got my business reading time I litigation, bonfire, I’ve got it all on my calendar, every single thing, because I know those systems I know. And I’ve talked to my team about this. I’m way better off if I view the company as a tech company than a law firm. And so they focus on the systems building those systems, the firm’s going to run itself, and we’re going to need honestly less people, or if we not necessarily less people, but we can use our people more effectively. For getting all that stuff on your calendar. Just put it on Google. I just use my Google Google Calendar, budget time. No, it’s the same thing. It’s those process goals. You do them consistently, right? You do them every single week, they don’t change, right? You do them every single week and every quarter. If your goals change, you change your process goals. Jimmy are saying our goodbyes.
Jim Hacking
But you everybody for coming. It’s been a great conference. I hope you’ve I know based on the feedback that we’ve gotten. This is always such a growth oriented crowd that we rarely have many complaints and we appreciate that that makes our life easier. We’re still figuring stuff out. Tyson and my project is to take maximum lawyer from a stage one outfit to a stage three outfit. We’re gonna get working on that and we’re excited about that with Becca’s help. And Willie, we’ll see you all June 2 and third. All right, we’ll see you then. Thanks, everybody.
